graphic design/ illustration/ related services
FoodShapes Facts
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What FoodShapes Does
FoodShapes offers specialized graphic design, illustration, and related creative services for the food business. We create sell sheets, brochures, newsletters, ads, packaging design and illustration, art for exhibits, custom illustration, and more. A note regarding web site design: Although not web site designers per se, we did design this web site and will consider requests for basic web site design. We can also adapt many of our food images for the web.
What's Special about Us
focus on the food business
We focus on the food business and depict food and design food publications with a sensitivity not always possible when designers and illustrators work with a large range of subject matter.custom art as well as ready-made
We do illustration on a custom basis and also offer our own line of digital food art -- a high-quality offering in the category of food "clip art."price-conscious illustration options
We can offer custom illustration at particularly good prices by using our large collection of digital food art as a starting point for your illustration; we can adapt and customize the art to your needs; we often don't have to start from scratch with the image.Another money-saving feature of FoodShapes is our skill with making two or three ink colors "overprint" in a illustration to create more colors. This can give a rich, colorful look with a smaller printing price than full process color. Some examples in this web site: Bombay Club menu and Victory Supermarket's Gourmet brochure.
traditional or contemporary looks
We offer both the traditional look of hand-rendered media or the crispness and contemporary feeling of digital art.full graphic services
We offer one-stop shopping for complete publications. We design publications from concept to final art and will handle the printing coordination when desired. We work with talented food writers when copy is needed and can also arrange for food photography.personal attention and service
We offer a high level of personal attention; we try not to offer stereotyped solutions to your marketing problems, but rather ones that reflect you and personalize your business and product.
Who we are and our philosophy:
FoodShapes is a small business owned and operated by Lorraine J. Karcz, an avid lover of food and its beauty. She is an illustrator and graphic designer based in Somerville, MA. She believes that the time has come for art worthy of the natural, nutritious foods on the market today. There is beauty to be found in the field and garden, in the kitchen, and at the table, and FoodShapes is looking for it! We are glad that our efforts help good foods reach the customers who are eager for them.
Services Include
- Graphic Design- Illustration (traditional and computer)
- Coordination of related creative services (writing, photography)
- Printing Coordination
- FoodShapes Computer Art: a high quality line of digital food images to use on the computer
- Fresh Perspectives Watercolors: prints of mostly food-related subjects
- Fresh Perspectives Graphic Design: illustration and design for non-culinary subjects.
FoodShapes clients include
- Wholesale and retail food businesses, including specialty food businesses
- Health, educational and nutrition organizations
- Restaurants and caterers
- Supermarkets
- Book publishers
How We Generally Work
After you contact us, we arrange an initial free consultation to discuss a project in detail , in person or by phone. Samples of our previous work are available if the web site has not sufficiently demonstrated what we offer.If you decide to go forward, FoodShapes does a custom, detailed estimate before proceeding with design and illustration. We request a down payment before a job commences.
When we handle coordination of printing or photography, you are billed directly from the vendor, separately from our invoice.
Currently we do not accept credit card payments.
Copyrights
We follow the standard copyright terms of professional illustrators in relation to art that we create. Except for logos, the copyright of the art, and the original artwork, remains with the illustrator; specific reproduction rights are sold to the client, which vary with the clients and their needs and the intended usage of the art.
You Can Reach Us At
FoodShapes
43 Fairmount Avenue
Somerville, MA 02144Phone: 617-666-1846
E-Mail: foodshap@tiac.net
Fax: 617-666-1846